Bizsuccess

The evidence clearly shows that Kudzu works for The Patterson Firm

Attorney Jackie Patterson of The Patterson Firm offers criminal defense representation for those charged with traffic offenses, DUIs, felonies or misdemeanors.  He started advertising on Kudzu about a year ago.  Although he thought the price was high at the time, he discovered that Kudzu delivers a 9-to-1 return on investment.  His verdict?  Kudzu is guilty of bringing him new business every single day!

“I get 30 calls a day from Kudzu, and about five of these result in new clients,” Patterson explained.  “I will never, ever get rid of my Kudzu advertising.  TV doesn’t work.  Billboards don’t work.  Kudzu, however, has paid for itself over and over.  All of my marketing money will always be spent on Kudzu.”

Interestingly, Patterson doesn’t consider Kudzu “privileged information.”

“I tell every lawyer I know about Kudzu,” he said.

Sounds like whether or not to advertise on Kudzu is an open and shut case.

ProBest Pest Management catches more customers through Kudzu

ProBest Pest Management provides comprehensive pest management solutions for homes and businesses.  Since upgrading its presence on Kudzu, the company has seen an exponential increase of sales and has since decided to drop its Yellow Pages advertising.

“I was astonished about a month after I upgraded and ran a sales report,” said Keith V. Birkemeyer, owner of ProBest Pest Management.  “I had 15 new sales that I absolutely would not have gotten if not for Kudzu.  In five months, I have closed 85 sales purely because of Kudzu.  In short, Kudzu has provided me with a 10% increase in sales during a down economy.  Kudzu works.  Every phone book person in the world has been trying to get my business, but I tell them they can’t match what Kudzu does for me.”

Birkemeyer started a business networking group that meets every two weeks and shares leads and advice.  Most members of the networking group are using Kudzu as well, with similar results.  The ones who are not are the ones who haven’t been able to lock in top positions in their categories, mostly because those positions are already taken.

“I took both of the top positions in my category, and as a result, I stand out when people search,” Birkemeyer explained.  “I’d highly recommend that other business owners do the same, if these positions are currently available in their category.”

With Kudzu, ProBest Pest Management has certainly gotten the bugs out of connecting with ready-to-buy customers!

Kudzu helps Holtzman Home Improvement build its business

Holtzman Home Improvement offers home remodeling, custom home additions and reliable handyman services.  Its start as a new business coincided with the launch of Kudzu in Arizona.  By being an early advertiser on Kudzu, Holtzman Home Improvement was able to build its business with a new clientele and stand out in its category.

“Every other site was already saturated with advertisers and reviews,” explained Brandon Holtzman, owner of Holtzman Home Improvement. “Kudzu gave us a way to keep from getting buried and to stand out in a new marketplace.  We got excellent response right away and went on to increase our level of commitment to Kudzu – twice.”

This strategy worked wonders for Holtzman.  With ads now on all its competitors pages and call tracking that indicates the company gets between 400 and 500 clicks per month, Holtzman states confidently that Kudzu is its number one source of new business. “Kudzu is even better than individual customer referrals because, for us, it’s more than 100 customer referrals all in one place.  What’s more, every prospect who reads our reviews is comfortable inviting us into his or her home as a result.  Because of that, you can’t find a better new business generator than Kudzu.”

“Because of the quality patients we get through Kudzu, we dedicate 50% of our marketing budget to Kudzu alone.”

Dentistry at East Piedmont offers full-service dental care with a specialization in cosmetic dentistry.  After attracting many new patients from Kudzu through a basic listing, Dr. Ashish Patel realized that Kudzu might be a good venue through which to reach a targeted clientele interested in specialized care and therefore started advertising on the site.

“100% of our marketing is on the Internet now, and Kudzu is our #1 Internet referring source for high-value cosmetic patients,” explained Dr. Patel.  “These new patients represent our prime target and the direction in which we want to continually grow our practice.  Since Kudzu is particularly strong at delivering quality patients, we dedicate 50% of our marketing budget every month to Kudzu alone.”

What’s more, Dr. Patel believes that Kudzu is such an effective search tool for users that he sees continued growth for the site.

“After people use Kudzu once, they use it for everything, and they tell people about the companies they find on it,” said Dr. Patel.  “That means Kudzu’s user base will keep growing, and the potential for Dentistry at East Piedmont to expand its reach into its targeted cosmetic dentistry niche will continually expand.  Our advertising presence on Kudzu brings us to the forefront of practices offering smile makeovers.”

And that’s something to smile about.

Kudzu Helps Business Stay Hot for Estes Heating & Air Conditioning

Estes Heating & Air Conditioning is a family-owned-and-operated HVAC service, sales, installation and repair company that has been in business for more than half a century.  It has used consistent quality service and positive word-of-mouth as effective marketing tools for years, so Kudzu’s ability to broadcast that track record is a natural fit.

“Kudzu is a perfect environment for us for other reasons as well,” added Tommy Estes, president of Estes Heating & Air Conditioning. “In addition to letting our customers tell about their great experiences on our profile, we sponsor the Kudzu Green Guide in order to reach Kudzu users who are interested in the environment and energy savings.  As members of the Comfort Institute, we offer whole house diagnostics and energy efficiency solutions, so this is a perfect fit for us.”

Estes considers the quality of the leads his company receives through Kudzu to be excellent, with at least a 75% conversion-to-sales rate.

“Kudzu leads are much better than those from Yellow Pages,” Estes stated. “Our business is 21% ahead of last year at this time, and Kudzu is definitely a part of that success.”

Kudzu Helps Dr. Roof Climb to New Sales Heights

Dr. Roof is a full-service roofing company that uses Kudzu to cover several marketing objectives – including lead generation and branding.

“Kudzu users are highly educated, have done their research, have narrowed the field and are ready to buy by the time they call us. That’s a great way to tighten our sales cycle and bring in qualified leads, including 36 this month alone,” explained Michael Friedlander, Dr. Roof’s general manager.

“As we have increased our presence on Kudzu, we have found Kudzu also serves as an excellent branding tool for Dr. Roof,” Friedlander continued.  “Our ads give additional exposure of our company to those who may not be looking for our company, or even for roofing in general, at this time.  But by seeing our ad, they are predisposed to us for their future needs.”

Friedlander added that more and more people are relying on Kudzu to make their decisions.

“I use it myself!” he stated.  “And as a business on Kudzu, I find the customer service to be very helpful.  In short, Kudzu keeps me on the competitive edge, both personally and professionally.”

Kudzu Keeps D&S Termite and Pest Control Swarming with New Business

D&S Termite and Pest Control is a 40-year-old family-owned-and-operated termite and pest control company.  It relies on word-of-mouth for new business growth and specializes in the real estate market.  When the company began exploring other avenues of advertising due to the economy, it was attracted to Kudzu because Kudzu complimented this word-of-mouth philosophy by enabling customers to post reviews.  Kudzu has thus helped D&S Termite expand into the residential market as a new revenue-generating business niche.

“Kudzu is an excellent source of new business for us,” explained Kimber, D&S Termite’s marketing director.  “The very first call we received from Kudzu resulted in a full subterranean treatment, which is a big project.  In fact, the vast majority of calls we get from Kudzu result in sales.”

In addition to impressive sales from Kudzu, Kimber is also a big fan of Kudzu’s new call tracking system.  “Call tracking is a wonderful source of quality control,” she explained.  “We play calls back and learn continually how to enhance our customer service.”

Sounds like Kudzu keeps D&S Termite and Pest Control busy as a bee.

Kudzu Offers Good Coverage to Southern Perfection Painting

Southern Perfection Painting, Inc. offers commercial and residential interior and exterior painting and repairs.  It was the first painting company to sign up with Kudzu when Kudzu launched in Atlanta.

“Kudzu asks users to rate service companies,” said Sabrina Williams, president of Southern Perfection Painting.  “We’ll, I’d like to rate Kudzu—I give it a five for generating reviews!”

“And, customers who find us through the internet are serious buyers who are more educated than ones we get through direct mail.  Out of our internet advertising efforts, Kudzu has always been—and continues to be—better than Yellow Pages and Angie’s List.”

Williams also finds great value in Kudzu’s call tracking service.

“I review every single call that comes in through Kudzu,” she said.  “Not only can I check for quality control but I can ensure that my phone technology—holds, transfers, etc.– is working to ensure that callers are having a positive experience when they call our company.”

Southern Perfection certainly paints a good picture of its experience with Kudzu.

Kudzu helps build sales for John Temmel The Siding Guy

John Temmel The Siding Guy provides siding installation and replacement, painting, and other house exterior house repairs and improvement.  Owner John Temmel discovered he had three reviews on Kudzu before he had even formally listed a profile!  Since then, he has upgraded his profile twice and considers it the best investment he has made in a long time.

“Every job I book bills, on average, between $8,000 and $16,000, so every call is a big one in my business,” Temmel explained.  “With my recent upgrade, Kudzu now brings me a call a day.  What’s more, prospects don’t even ask for references anymore because they’ve already seen my reviews.  I don’t even think about Yellow Pages anymore!”

Temmel likes that Kudzu provides business owners with valuable information such as call tracking reports.  He also appreciates that companies that give poor service can’t hide anymore now that people are using the Internet so much to share their experiences.  “For those of us who have always been committed to quality service, Kudzu is a gem because of its reviews.”

Kudzu keeps quality business flowing to Superior Plumbing Services

Superior Plumbing Services offers commercial and residential emergency and repair plumbing services in the Atlanta area.  Although the company advertised on Kudzu years ago, it stopped due to its presence on numerous other non-Internet-based advertising venues. Several months ago, however, Superior Plumbing Services came back to Kudzu.

Jay Cunningham, owner of Superior Plumbing Services, explained, “As a provider of emergency services, we were concerned about Internet shoppers who only look for coupons and deals, thereby rendering a lower dollar figure per call than our other advertising efforts.  However, we had heard the continual positive buzz about Kudzu.  After coming back to Kudzu, we can confirm that Kudzu outperforms all other Internet advertising we do by delivering a higher level of financial performance.”

Cunningham also finds his Kudzu account team to be responsive, easy to reach and an overall positive representation for the company.

“As more and more of my business is going to the Internet, I am adapting my strategy to incorporate those Internet performers that deliver the results and the customer service that I desire,” said Cunningham.  “Kudzu has proven to me that it does that.”